of patterns is imperative for voice search. Brand optimization. Manage your brand on the web. Offsite SEO and PR are everywhere. Local SEO, social media, off-site SEO, reviews all influence your consumers along their journey. It takes 6-8 touches for a lead to convert to a sale. For local SEO, check out Moz Local, Yext, company employee list Reach Local, GMB. For reviews, check out Get Five Stars, Review Trackers, Yotpo, Reputation Loop - helps you with automated tools to grow your reviews and show you as a trustworthy supplier. In short, your buyers are asking questions at every step of the process.
No part of the journey is more important than another. Own the conversation. Own your brand. The future of searchable content | Katy Katz voice search and AI User behavior and new technologies that change SEO Duane Forrester speaking at Pubcon Duane Forrester speaking at Pubcon The media we consume is moving company employee list from the big screen to our digital devices. With this, the influence changes and the celebrities lose ground. Today, 6 in 10 YouTube subscribers would follow their favorite creator's advice on what to buy compared to their favorite TV or movie personality. And there is
consumer dependence and preference for their mobile device. Technology companies are investing at all levels in assistants and AI. Duane asked the audience, “Who believes in Google's mobile-focused index? Well, not only do you have to believe it, but Duane says it's definitely live now and in use. He explained that there is only one index company employee list and it is mobile filtered. He challenged marketers with the question, "Why would the search engine trust your site for the desktop user when you haven't invested in the mobile