The returns on investment that a buy email database customer can expect to obtain by investing in your technology. Case studies are among one of the most compelling ways to do this. Builds trust: The opinions of people outside an organization, especially a user, will always carry more weight than any other marketing pitch. Case studies show the story, in the voice of the actual user, rather than relying on a marketer to tell it. Works as a sales tool :
Sales teams never have enough resources to buy email database help them sell. Case studies are some of the best you can provide. Boosts conversions: Case studies are bottom-of-funnel (BOFU) content and are typically one of the last content assets consumed before a purchase decision. An interesting and compelling case study is often the tipping point. Disadvantages: Intensive, Not Expansive:
A case study is an investigation of the success of buy email database a single case and does not accurately reflect the broader value or return on investment that could be achieved by other clients. Difficult to Acquire : Often clients are hesitant to share information about their projects because they fear it will give competitors too much information. Sometimes the project could be confidential with non-disclosure conditions.