With clear goals in mind, it's much easier to come up with solid strategies and ideas for effective contests, and achieve the desired results. Understand your target audience If you want to achieve your marketing goals in this era of empowered, forever vigilant and knowledgeable customers, you need to understand your audience.
Today, socially active consumers prefer ghost mannequin effect to connect with brands that offer something of value to them. Therefore, it is important to specifically address your target audience and keep everything relevant to your target audience's interests and needs. Having a clear idea of your audience can keep your audience interested and offer you the most important and more relevant giveaways for your target market.
You can use this template to find out who your target audience or buyer's persona is. tommy-technology-buyer-persona Check out this video How to Get More Marketing Ideas Using Facebook Audience Insights : References: How to survey viewers before making a video Attract the right prospects with Buyer Persona (includes step-by-step template!) 7 Ways to